As the school year is coming to an end we are starting to wrap things up in class.  We talked about an article called Attention Economy: All You Need To Know.  In this article it talked about the Attention Economy and how it “is a marketplace where consumers agree to recieve services in exchange for their attention.”  It expounded on the ideas that news and everyday life is personalized to us.  News reports still tell the news but they also show us advertisements.  The same is true with search engines and other items that we use everyday.

Next we discussed how one small little incedent can lead to a major disaster for you online identity.  How one man was seen reading a book about anti-KKK and how they were defeted by Notre Dame students but interpreted by someone else to be something completely different and how that can cause other people to judge you wrongly.  Inevitably destorying your reputation and changing your life.